An individual or company that promotes another business's products or services in exchange for a commission on sales or actions.
2 min read
Updated Jan 15, 2025
2 examples
Affiliate
An affiliate is a partner who promotes a merchant's products or services through various marketing channels in exchange for compensation. Affiliates act as independent marketing agents, using their audience, expertise, or marketing skills to drive sales for businesses.
Types of Affiliates
Content Creators
Bloggers: Write reviews and tutorials
YouTubers: Create video content and demonstrations
Podcasters: Discuss products in episodes
Newsletter writers: Include product recommendations
Digital Marketers
Social media influencers: Promote through social platforms
Email marketers: Include affiliate links in campaigns
Paid advertising specialists: Run ads for merchants
SEO experts: Create organic content that ranks
Industry Experts
Consultants: Recommend tools to clients
Course creators: Include relevant tools in curricula
Software reviewers: Provide expert analysis
Industry publications: Feature products in content